Apple unveils iPhone 15 and iPhone 15 Plus


Apple today unveiled the iPhone 15 and iPhone 15 Plus, with a new curved edge on the aluminium casing and an industry-first colour-infused back glass with a gorgeous, textured matte surface. Both variants come equipped with Dynamic Island and a cutting-edge camera system that enables users to capture wonderful images of ordinary events in their lives. Super-high-resolution photographs are made possible by a potent 48MP main camera, and a new 2x telephoto option provides users with a total of three optical zoom levels, which is equivalent to having a third camera. 

The next generation of portraiture, made possible by the iPhone 15 series, makes it simpler to take photos with excellent quality and low-light performance. The iPhone 15 and iPhone 15 Plus are a significant improvement over previous models thanks to the A16 Bionic processor, a USB-C port, precision finding for Find My Friends, and market-leading durability features. 

Pink, yellow, green, blue, and black are just a few of the five gorgeous new colours that will be offered for the iPhone 15 and iPhone 15 Plus. Pre-orders open on Friday, September 15, and the product will be available starting on Friday, September 22. 


According to Kaiann Drance, Apple’s vice president of Worldwide iPhone Product Marketing, “iPhone 15 and iPhone 15 Plus represent a huge leap forward with exciting camera innovations that inspire creativity, the intuitive Dynamic Island, and the A16 Bionic chip for proven powerful performance.” Also this year, “We’re pushing the power of computational photography to new levels with a 48MP main camera featuring a new 24MP default for super-high-resolution photos, a new 2x telephoto option, and next-generation portraits.”

A Stunning and Robust Design with a Cutting-Edge Display

The Dynamic Island, an innovative way to engage with crucial notifications and Live Activities, is a feature of the iPhone 15 and iPhone 15 Plus, which are available with 6.1-inch and 6.7-inch display sizes. Users can effortlessly manage music with the elegant interface, view the next location in Maps, and get real-time information on food delivery, ride sharing, sports scores, vacation plans, and other things thanks to third-party app connections. The Super Retina XDR display is excellent for streaming Apple Fitness+ exercises, playing games, and viewing videos. HDR images and movies now seem better than ever thanks to the peak HDR brightness of up to 1600 nits. Peak outdoor brightness in sunny conditions may reach up to 2000 nits, which is twice as bright as the previous generation.

Both versions have a stylish new appearance that is long-lasting. The rear glass of the phone features five lovely colours for the first time on a smartphone. The back glass is reinforced using an improved dual-ion exchange procedure before being polished with nanocrystalline particles and etched to provide an opulent, textured matte surface. The aerospace-grade aluminium enclosure’s newly curved edge feels even more comfortable in users’ hands, and the Ceramic Shield front cover continues to be more durable than any other smartphone glass.

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The iPhone outlives and retains its worth longer than any other smartphone thanks to its water- and dust-resistant construction and durability features, which dominate the market. Additionally, the interior layout offers robust, long-lasting performance while enhancing the simplicity and affordability of maintenance.

A Strong Camera to Record Every Moment in Extremely High Resolution

Users may record commonplace moments and priceless memories with the aid of the sophisticated camera technology on the iPhone 15 and iPhone 15 Plus. A 48MP main camera with a quad-pixel sensor and 100% focus pixels for quick autofocus captures fine details in excellent shots and movies. The main camera uses computational photography to provide consumers with a new 24MP super-high-resolution option that offers amazing image quality at a manageable file size that is perfect for sharing and saving. For the first time on an iPhone dual-camera system, a second 2x telephoto option offers consumers three optical-quality zoom levels — 0.5x, 1x, and 2x — by cleverly fusing hardware and software.

The iPhone 15 and iPhone 15 Plus’s newest portraits have clearer detail, more vibrant colours, and better low-light performance. Users may now capture portrait photos without first switching to portrait mode. iPhone automatically records depth information when a human, dog, or cat is in the frame or when the user taps to concentrate, allowing them to subsequently create amazing photographs in the Photos app on their iPhone, iPad, or Mac. Users may also change the focal point after the shot has been taken for more artistic freedom.

With changes to Night Mode, including clearer details and more vibrant colours, shooting at night becomes better. The new Smart HDR captures people and the backdrop more true-to-life when illumination is bright or uneven. When viewed in the photographs app, photographs will have brighter highlights, richer mid-tones, and deeper shadows to accurately depict skin tones. Third-party apps may also use this cutting-edge HDR rendering, making shared web photographs even more appealing. The 48MP main camera, ultra-wide camera, and front camera with TrueDepth all benefit from these upgrades.

A16 Bionic: Reliable, Effective Performance

The quick and effective A16 Bionic chip powers the Dynamic Island, computational photography, and other features on the iPhone 15 and iPhone 15 Plus, delivering performance that has been proven. The 6-core CPU is quicker than the previous generation and has four high-efficiency cores in addition to two high-performance cores that consume 20% less power.

It can also tackle demanding activities with ease while providing exceptional battery life. With 50% greater memory bandwidth, the 5-core GPU provides fluid visuals when streaming videos and playing games. For features like live voicemail transcriptions in iOS 17 and third-party app experiences, a new 16-core voicemail engine with almost 17 trillion operations per second allows for even faster machine learning calculations while safeguarding essential privacy and security aspects leveraging the Secure Enclave. 

Strong Connection Features

The iPhone 15 series provides easy-to-use new methods for charging, locating friends in crowded situations, and maintaining connectivity while travelling. The upgraded AirPods Pro (2nd generation) can be charged using the same connection as an iPhone, Mac, or iPad thanks to both models’ usage of the USB-C connector, a widely recognized standard for data transport and charging. Additionally, users may use the USB-C port on their iPhone to immediately charge their AirPods or Apple Watch. Both versions allow wireless charging with MagSafe and upcoming Qi2 chargers.

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The second-generation Ultra Wideband processor is present in both versions, allowing two iPhone devices to communicate at a distance that is three times greater than previously. As a result, users of the iPhone 15 may now share their location using Precision Finding for Find My Friends in a new way. Even in the midst of a crowd, locate one another. The same privacy safeguards that users have grown to rely on with Find My are included in Precision Finding.

The 5G experience on iPhone 15 models remains excellent and extremely quick, and the audio quality of phone conversations, whether performed through FaceTime or third-party apps, has improved. Users may choose voice isolation to come through loud and clear even in noisy environments, which improves sound quality even more. 


With compatibility with more than 295 carriers, the iPhone 15 and iPhone 15 Plus include eSIM, a more practical and secure substitute for a real SIM card. Users may purchase prepaid eSIM plans in more than 50 countries to stay connected while touring the globe, or they can utilize their existing carrier’s inexpensive international roaming rates. Australia, Italy, Thailand, and other nations and regions are only a few examples.

Using iOS 17

iOS 17 is available for the iPhone 15 and iPhone 15 Plus, making the iPhone even more personalized and intuitive with additional capabilities:

  • Major enhancements to the Phone app include Live Voicemail, which takes advantage of the A16 Bionic’s capabilities to display real-time on-device transcription as voicemails are received, and Contact Posters, which let users personalize how they look at their contacts. People can even answer the phone while the caller is still leaving a message.
  • Check-In, which enables users to automatically notify friends and family when they have reached their destination safely, new stickers, a more robust search, transcription of audio messages, and other updates are all added to Messages.
  • By simply placing two iPhone devices close to one another, NameDrop offers customers a new option to transmit contact information more quickly and conveniently with AirDrop. You can AirDrop content and more with the same action.
  • When the iPhone is on its side and charging, StandBy offers customers a fully customizable full-screen experience with glanceable information that is intended to be viewed from a distance. StandBy is ideal for a bedside, kitchen counter, or workstation because it supports Live Activities, Siri, incoming calls, and bigger alerts.


More updates are included in iOS 17, such as Journal, a brand-new app that encourages thankfulness and reflection in iPhone users; enhancements to autocorrect and dictation; enhanced privacy protection for private browsing in Safari; password and passkey sharing with iCloud Keychain; pet recognition in Photos; and much more. 

Greater Environmental Benefits

The environment was considered in the design of the iPhone 15 and iPhone 15 Plus. Apple continues to prioritize clean power across the whole supply chain and designs products using recycled and other low-carbon materials as it works toward its 2030 goal of having every product carbon neutral, from design to production to user usage.

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100% recycled cobalt in the battery and 100% recycled copper in the main logic board, copper wire in the Taptic Engine, and copper foil in the inductive charger in MagSafe all firsts for the iPhone 15 and iPhone 15 Plus now employ even more recycled content. In addition, all models employ 100% recycled rare earth components in the magnets, 75% recycled aluminium in the shell, 100% recycled gold in the USB-C connection, and tin soldering and gold plating on several printed circuit boards. Apple is getting closer to achieving its goal of eliminating plastic from all of its packaging by 2025 since more than 99 percent of it is made of fibre.


Apple will no longer utilize leather in any new Apple goods, including iPhone accessories, to further lessen its environmental effect. A new FineWoven Case with MagSafe and a FineWoven Wallet with MagSafe are being released by Apple. They are made of a strong, stylish microtwill with a plush, suede-like texture. Compared to leather, this material has much lower carbon emissions since 68 percent of it is post-consumer recycled.

Cost and accessibility

  • The 128GB, 256GB, and 512GB storage capacities of the iPhone 15 and iPhone 15 Plus will be offered in pink, yellow, green, blue, and black, with prices starting at INR 79900 and INR 89900, respectively.
  • Apple provides excellent methods to update to the newest iPhone while saving money. Customers may go to
  • The iPhone 15 and iPhone 15 Plus will be available for pre-order starting at 5 a.m. PDT on Friday, September 15, and will be available in more than 40 nations and regions, including Australia, Canada, China, France, Germany, India, Japan, Mexico, the United Arab Emirates, the United Kingdom, and the United States.
  • Starting on Friday, September 29, the iPhone 15 and iPhone 15 Plus will be sold in Macao, Malaysia, Turkey, Vietnam, and 17 additional nations and regions.
  • For INR 5900 You can get the FineWoven Wallet with MagSafe and FineWoven Case with MagSafe in five new hues for the iPhone 15 collection: black, taupe, mulberry, Pacific Blue, and Evergreen. A silicone case with MagSafe in the colours black, storm blue, clay, light pink, guava, orange sorbet, cypress, and winter blue will be offered for INR 4900 in addition to an iPhone 15 and iPhone 15 Plus Clear Case, which is priced at INR 4900.
  • Beginning on September 18, iCloud+ will offer two new options: 6TB for $29.99 (U.S.) per month and 12TB for $59.99 (U.S.). These plans provide extra storage to keep documents, pictures, and videos safe, easily accessible, and shareable. The new plans include access to premium services like Private Relay, Hide My Email, Custom Email Domains, and HomeKit Secure Video compatibility and are excellent for those with huge picture and video archives or those utilizing Family Sharing.
  • Customers who purchase iPhone 15 and iPhone 15 Plus will receive three free months of Apple Arcade and Apple Fitness+ with a new subscription.


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